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Francisco Javier Escorcia Bermúdez

Francisco Javier Escorcia Bermúdez

CUPL is an app that offers couples a convenient way to manage finances together. This is a project proposing the logotype and other marketing aspects for the app.

Francisco Javier Escorcia Bermúdez

Francisco Javier Escorcia Bermúdez

The shape is based on a oil drop, usign as a main color the carateristic one of the product. For the typography we chosed a sans-serif one that transmit modernity.

Francisco Javier Escorcia Bermúdez

Francisco Javier Escorcia Bermúdez

The bussines card redesign was part of this brand project, in which they were asking for a more fresh new image. With this constraint on mind, I started studying the sence of the brand My main aportation to the brand is the new pattenrn based on triangles, which represent the way that the dypselas travel in the digital atmosphere.

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Illustrator

InDesign

Photoshop

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